Join us at Schell’s for Oktoberfest!
Join us at Schell’s for our Oktoberfest! A day of fun, food, and festivities. Whether you’re coming with family or friends, this event is always a blast.
Live Music
Enjoy some tunes that will keep the atmosphere lively throughout the day.
Entertaining Games
Compete in classic favorites like bean bag toss, the weiner swing game, beer marionette, test your strength with the hammer and nail challenge, or show off your endurance in the stein holding contest.
Delicious Food
Delight in soft pretzels, brats, sauerkraut, apple turnovers, and a variety of tasty eats from food trucks to fuel your Oktoberfest experience.
Family-Friendly Atmosphere
Bring the whole crew! Kids are welcome, and best of all, children under 12 get in free, making it an event everyone can enjoy.
And (of Course) beer
Taste our finest brews, including our award winning, limited-edition “Oktoberfest” Lager that is perfect for the Oktoberfest celebrations. It is a Märzen that is true to German tradition, only brewed once a year to celebrate the fall harvest. The perfect balance of Pale, Munich, and Vienna malts create its toasty backbone.
Location
Schell’s Brewery
1860 Schell Road
New Ulm, MN 56073
Admission
$10 general admission. Kids 12 and under are free. Once inside, this is a cash-only event. ATMs will be onsite. Food and drink coupons can be purchased at ticket booths.
Schedule
10:30am: Gates Open
10:45am: Beer Wagon Arrives
11:00am: Tapping of Fest Keg
11:02am: Entertainment Begins
4:30pm: Last Call for Alcohol
5:00pm: Close
Parking
General parking is unavailable at the brewery the day of the festival. There is some nearby street parking. A limited number of handicap parking spots are available at the brewery. A free shuttle van will be running between the brewery, Best Western Plus and downtown New Ulm. Please plan a safe and sober ride from the festival.
