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Oktoberfest!

October 12 @ 10:30 am - 5:00 pm

Join us at Schell’s for our Oktoberfest! A day of fun, food, and festivities. Whether you’re coming with family or friends, this event is always a blast. Here’s a taste of what’s in store:

Entertaining Games: Compete in classic favorites like bean bag toss, test your strength with the hammer and nail challenge, or show off your endurance in the stein holding contest.

Music: Enjoy some tunes that will keep the atmosphere lively throughout the day.

Delicious Food: Delight in soft pretzels, brats, sauerkraut, apple turnovers, and a variety of tasty eats from food trucks to fuel your Oktoberfest experience.

Family-Friendly Atmosphere: Bring the whole crew! Kids are welcome, and best of all, children under 12 get in free, making it an event everyone can enjoy.

And (of course) Beer: Taste our finest brews, including our award winning, limited-edition “Oktoberfest” Lager that is perfect for the Oktoberfest celebrations. It is a Märzen that is true to German tradition, only brewed once a year to celebrate the fall harvest. The perfect balance of Pale, Munich, and Vienna malts create its toasty backbone. See our full drink menu below:

  • Schell’s Oktoberfest
  • Schell’s Light
  • Schell’s No Frills
  • Schell’s Mimosa
  • Schell’s Sangria
  • Black Cherry Seltzer
  • 1919 Root Beer

Make sure to secure your tickets here and come ready to eat, drink, and celebrate! Prost!

Admission

$10 general admission. Kids 12 and under are free. Once inside, this is a cash-only event. ATMs will be onsite. Food and drink coupons be purchased at ticket booths.

Schedule

10:30am Gates open

10:45am Beer wagon arrives

11am Tapping of the fest keg

11:02am Entertainment begins

4:30pm Last call for alcohol!

5pm Close

Details

Date:
October 12
Time:
10:30 am - 5:00 pm
Event Category:
Website:
https://www.eventbrite.com/e/728867100117?aff=oddtdtcreator

Venue

Schell’s Brewery
1860 Schell Road
New Ulm, MN 56073 United States
+ Google Map
Phone
507-354-5528
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Deb Courts-BrownDeb Courts-Brown
22:45 03 Nov 23
Fun place and wonderful 1919 root beer is available in addition to beer.
jason eldjason eld
17:54 15 Oct 23
Oktoberfest was a blast
Cheryl WestmanCheryl Westman
04:20 15 Oct 23
So much fun! All of the staff were cheerful and welcoming. I'm looking forward to next year.
Fyn WanYeenFyn WanYeen
21:56 14 Oct 23
Lincoln ChristensonLincoln Christenson
21:10 14 Oct 23
Mark GjertsonMark Gjertson
03:46 30 Aug 23
It was awesome going through the tour, and the tasting room was a very comfortable place to try very fresh beers as well as some new ones. Sue, our tour guide was great and did a fantastic job showing us around. I would definitely do this tour again and highly recommend checking it out!!
NevilleNeville
05:23 09 Aug 23
Incredible beer, friendly staff, beautiful facility. Wish we came the day before on Sunday, as the biergarten had live music. Definitely coming back when we visit next year!
Cat LovgrenCat Lovgren
00:48 01 Jul 23
Historical and beautiful brewery. A must see if you are in New Ulm. There is something here for everyone even if you aren’t a beer drinker.
Skychaser JeffSkychaser Jeff
00:33 28 May 23
Fantastic experience! My co-workers and I went on the brewery tour for only $10. Included samples at the end, along with a complimentary glass. Highly recommended if you love beer!
Lonnie G LindstromLonnie G Lindstrom
02:19 28 Mar 23
Been coming here for years. Always love this place. Although I prefer it in the late spring, when the flowers are blooming and the peacocks are out. The beer is as good as you can imagine and the atmosphere is even better. The staff is fantastic and I'll keep going back!
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